The Frankfurt Book Fair (FBF; German: Frankfurter Buchmesse) is the world’s largest trade fair for books, based on the number of publishing companies represented.
It is held annually in mid-October at the Frankfurt Trade Fair grounds in Frankfurt am Main, Germany. The first three days are restricted exclusively to trade visitors; the general public can attend on the last two.
Representatives from book publishing and multimedia companies from all over the world come to the Frankfurt Book Fair in order to negotiate international publishing rights and licensing fees. The fair is organised by a subsidiary company of the German Publishers and Booksellers Association. For five days more than 7,000 exhibitors from over 100 countries and more than 286,000 visitors take part. The Frankfurt Book Fair is considered to be the most important book fair in the world for international deals and trading.
1. Virtual reality
With this year’s special focus on art and technology, there’s also no escaping virtual reality at the fair. At Taiwan’s stand, visitors can immerse themselves in the world of author Jimmy Liao’s latest picture book by slipping on a headset that lets them interact with a little girl who has lost her dog, and help water her plant or play catch with her to cheer her up.
2. Social reading
They say book lovers never go to bed alone, but increasingly they don’t read alone either. Millions of readers are connecting on websites like Goodreads, discussing books and posting reviews. On the popular Wattpad forum, authors and readers can even collaborate on stories.
At the fair this weekend, fans of Harlequin books and similar bodice-ripping tales who usually share their love of romance novels in online communities will bring it back to the real world, with a reading session and a meet-and-greet with authors – which will of course be live streamed.
3. Page the (book) doctor
Feeling stressed? Heartbroken? Step into the book doctor’s surgery and let an author prescribe the perfect book to cure you.
Think you know of a book that’s just what the doctor ordered? Put on the white coat, take a seat behind the desk and tell the fair which tale has best helped you in the past.
Sounds cool hah? Wanna join the Fair next year?